If you’ve been breathing Bollywood air lately, you must’ve felt the buzz around Love & War, SLB’s (Sanjay Leela Bhansali’s) grand next. Yup—it’s got Ranbir Kapoor, Alia Bhatt, and Vicky Kaushal all leading this epic tale. But here’s the kicker: rumour has it the first look is dropping on September 28, which just so happens to be Ranbir’s birthday. How perfect—and how cinematic! (Okay, imagine I winked.)
What’s the deal with that birthday reveal?
Last we heard, major news sources today are buzzing: the first look of Love & War is expected to drop on September 28, Ranbir’s birthday—seen as a sweet treat for fans of the actor and the film. It’s exactly the kind of star-powered reveal that’ll get the internet buzzing for days.

What’s fueling the hype
Look, this isn’t a random pop-up. SLB is known for grand gestures, and pairing a first-look launch with a star’s birthday? Classic. Also, reports mention the trio (Ranbir, Alia, Vicky) visiting Bhansali’s office recently in matching denim outfits. Fans are already speculating: is this casual or a thoughtful meet ahead of a big reveal? It’s got everyone saying “These three together—and now a birthday drop? Count me in.”
Why this trio makes us sit up
Bhansali has built some of Indian cinema’s most jaw-dropping visuals and dramatic today’s. Pair that with powerhouse performers like Ranbir, Alia, and Vicky, and you’ve got real magic potential. Add in whispers of Priyanka Chopra possibly joining for a dance number—legendary throwback vibes if it happens—and you’ve got even more fuel on the hype fire.
What’s already out about the movie
- The film is officially tied to a March 20, 2026 release date, aiming for a big start around festival season.
- Filming started in November 2024. The trio only came together once, hitting their first joint shoot in May 2025, which was said to be full of intense, emotional scenes. There’s a massive face-off brewing between Ranbir and Vicky—rumoured to be among Indian cinema’s biggest dramatic sequences. Watch out when that trailer arrives!
- And yes, the film is loosely inspired by Raj Kapoor’s classic Sangam (1964), bringing that timeless love triangle energy into a modern SLB vision.
Already feels like a filmi teaser? It is.
Picture the build-up: social media dips, cryptic updates, behind-the-scenes shots. Then, September 28 rolls in—lighting, music, smoky pre-teaser visuals—and boom, the first look lands. You can bet it’ll show all three leads in that classic Bhansali grandeur—rich costumes, longing glances, maybe a dust storm or teardrop. And social media? Explodes. Threads explode. Fan art blows up. It’s exactly the type of moment Bollywood lives for.
Why this strategy is genius
- It connects emotionally—fans love Ranbir Kapoor, and giving them something special on his birthday is smart PR.
- It’s classic SLB—grand gestures, visual poetry, and timing for drama.
- It builds anticipation—no need to bloat with too many reveals. Just one strong shot, and the rest sells itself.
- It respects the stars—Alia and Vicky bring their own fanbases; this creates hype all around, not just one actor.
Wrapping up
So, is Love & War going to drop its first look on September 28, Ranbir’s birthday? That’s what the buzz says, and it really fits the SLB playbook. It’s intimate, dramatic, and cinematic—the kind of launch that can light up Twitter threads, Instagram reels, and YouTube shorts alike. If you’re a Bollywood fan already excited about this film, mark that date. It’s going to be one birthday you won’t forget—on the big screen and online too.