Priyanka Chopra Jonas on Wednesday unveiled the first look poster of her upcoming Hollywood film The Bluff, a gritty pirate drama produced by the Russo brothers. The film, also starring Karl Urban, is set to premiere exclusively on Prime Video on February 25, 2026.
What Happened?
Priyanka Chopra Jonas took to Instagram to share the first official glimpse of her character from The Bluff. The poster introduces her as “Bloody Mary,” showcasing the actor in a raw, battle-ready avatar locked in combat with co-star Karl Urban.
Captioning the post, Priyanka wrote, “Mother. Protector. Pirate. Meet Bloody Mary. #TheBluff February. 25. 2026. Only on @primevideo.” The reveal immediately drew attention for its intense visuals and the actor’s striking transformation.
Official Confirmation or Sources
The Bluff is produced by Joe and Anthony Russo under their AGBO banner and is described as an R-rated pirate adventure. Priyanka Chopra Jonas plays Ercell Bodden, a former pirate who attempts to leave her violent past behind and build a new life.
According to official details released alongside the first look, Ercell was once feared across the high seas but is forced back into conflict when her former crew resurfaces. Seeking revenge and stolen gold, her past adversaries threaten everything she has rebuilt.
The poster confirms that the film will stream exclusively on Prime Video.
Jay-Ho! Film & Character Context
Priyanka’s character, also known as Bloody Mary, is positioned as a grounded and realistic take on piracy. The actor reportedly prepared for the role by studying real-life female pirates to avoid the more fantastical portrayals commonly seen in mainstream pirate films.
Opposite her, Karl Urban plays Captain Connor, a former East India Trading Company officer and Ercell’s ex-lover. His character is described as narcissistic, status-obsessed, and relentless—emerging as the film’s primary antagonist.
At its core, The Bluff explores themes of survival, loyalty, redemption, and identity. The narrative places strong emphasis on Ercell’s maternal instincts, which shape her motivations and emotional journey as she fights to protect her present from the shadows of her past.
Public or Fan Reaction
The first look poster quickly gained traction on social media, with fans praising Priyanka Chopra Jonas’s commanding screen presence and fierce physicality. Many noted the shift toward a darker, more visceral role, marking another significant step in her Hollywood career.
The intense tone and grounded aesthetic have also sparked curiosity about how The Bluff will differentiate itself within the pirate genre.
What’s Next?
With its release slated for February 25, 2026, The Bluff is expected to unveil more promotional material, including a teaser and trailer, in the coming months. As anticipation builds, the film stands out as one of Prime Video’s major global releases led by an Indian star.
Jay-Ho! will update this story as more details emerge.
