The theatrical rights of Sanjay Leela Bhansali’s Love And War have reportedly been sold for ₹300 crore in a global deal involving Pen Marudhar. The Ranbir Kapoor, Alia Bhatt and Vicky Kaushal starrer is scheduled to release on January 21, 2027.
The reported deal puts the upcoming period drama among the most closely watched Hindi film distribution deals ahead of its release.
How much were Love And War theatrical rights sold for?
Love And War‘s theatrical rights have reportedly been sold for ₹300 crore, according to an exclusive report by Bollywood Hungama.
The reported agreement is described as a global theatrical deal, with Pen Marudhar acquiring the rights.
The figure has not been officially announced by the filmmakers or distributor.
Love And War theatrical rights deal
| Detail | Information |
|---|---|
| Film | Love And War |
| Director | Sanjay Leela Bhansali |
| Reported theatrical rights value | ₹300 crore |
| Reported distributor | Pen Marudhar |
| Deal | Global theatrical rights |
| Release date | January 21, 2027 |
| Lead cast | Ranbir Kapoor, Alia Bhatt, Vicky Kaushal |
The ₹300 crore figure should therefore be treated as a reported industry deal, rather than an officially confirmed figure.
Who bought Love And War distribution rights?
Pen Marudhar has reportedly acquired the global theatrical rights to Love And War.
According to the Bollywood Hungama report, several major industry players were involved in discussions around the film’s distribution rights before the reported deal was reached.
The names mentioned in the report include Dharma Productions, Jio Studios and Anil Thadani, along with Pen Marudhar.
The reported bidding interest reflects the scale of the project and its star-led cast.
Why is Love And War attracting a ₹300 crore deal?
The reported valuation is linked to the combination of Sanjay Leela Bhansali’s direction and the film’s three leading stars.
Love And War brings together Ranbir Kapoor, Alia Bhatt and Vicky Kaushal in a single project.
Ranbir is also reuniting with Bhansali around two decades after their earlier collaboration.
The film therefore combines an established director with three major contemporary Hindi-film performers.
Why is Love And War special for Ranbir Kapoor and Sanjay Leela Bhansali?
Love And War marks Ranbir Kapoor’s reunion with Sanjay Leela Bhansali after 20 years.
Their previous collaboration dates back to Saawariya, which marked an early milestone in Ranbir’s film career.
The upcoming film brings the actor back under Bhansali’s direction after a two-decade gap.
This reunion is one of the major talking points surrounding the project.
When is Love And War releasing?
Love And War is scheduled to release in theatres on January 21, 2027.
Sanjay Leela Bhansali is directing the film, which stars Ranbir Kapoor, Alia Bhatt and Vicky Kaushal.
The reported theatrical rights deal arrives well ahead of the film’s release, giving the project a major distribution update before its promotional campaign expands.
When will the Love And War teaser release?
Sanjay Leela Bhansali is reportedly planning to launch the Love And War teaser around Diwali, alongside Ramayana.
The film’s posters were released recently and generated significant online attention, according to the supplied report.
A teaser would mark the next major promotional step for the project.
Who stars in Love And War?
The film features Ranbir Kapoor, Alia Bhatt and Vicky Kaushal in the lead roles.
Sanjay Leela Bhansali is directing the project.
The combination makes Love And War a major ensemble film within Bhansali’s filmography, while the reported ₹300 crore theatrical deal adds another major business angle to the project.
What does the ₹300 crore Love And War deal mean?
The reported ₹300 crore rights value provides an early indication of the commercial expectations surrounding Love And War.
However, the rights price itself does not determine the film’s eventual theatrical performance.
The distributor’s final returns will depend on factors including theatrical revenue, audience response, show allocation and the film’s performance across domestic and international markets.
For now, the reported deal is best viewed as a significant pre-release business development rather than evidence of the film’s eventual box-office result.
FAQ Section
How much are Love And War theatrical rights worth?
Love And War‘s theatrical rights have reportedly been sold for ₹300 crore in a global deal involving Pen Marudhar, according to Bollywood Hungama.
Who bought Love And War theatrical rights?
Pen Marudhar has reportedly acquired the global theatrical rights to Love And War.
Who stars in Love And War?
Love And War stars Ranbir Kapoor, Alia Bhatt and Vicky Kaushal, with Sanjay Leela Bhansali directing.
When is Love And War releasing?
Love And War is scheduled to release in theatres on January 21, 2027.
When will the Love And War teaser release?
The teaser is reportedly planned around Diwali, although the exact launch date has not been confirmed in the supplied information.
